
AI SEO Services That Get Your Brand Cited In AI Answers
Primal is an AI SEO agency in Thailand. We apply search engine optimisation (SEO) to the answers in ChatGPT, Gemini, Perplexity and Google AI Overviews, so your brand is cited there as well as ranked on Google.
Visibility Across
- ChatGPT
- Gemini
- Perplexity
Brands That Work With Primal Across Search And Advertising

AI Answers Now Sit Above The Links
Google AI Overviews now appear above the organic results for many questions, and more buyers also ask ChatGPT, Gemini and Perplexity for a shortlist before they visit a site. A brand can rank on page 1 of Google and still be missing from those answers. AI SEO records where your brand is mentioned in AI answers and why a competitor appears in its place, then fixes the cause alongside your Google SEO.
What Our AI SEO Services Cover
Our AI SEO services in Thailand have 6 parts, run with your Google SEO by an integrated team. The strategy sets which come first for your brand.
- AI Visibility TrackingElevate, Primal’s AI Visibility Tracker, runs the questions your buyers ask in ChatGPT, Gemini, Perplexity and Google AI Overviews and records where your brand is mentioned, cited or missing, by question and by platform.
- SEO FoundationsTechnical, on-page and content SEO for AI Search and for Google, since Google AI Overviews draw on the pages in Google’s index.
- Answer Engine OptimisationAnswer engine optimisation (AEO) for the questions your buyers ask: direct answers on your pages, marked up so answer engines can quote them.
- Generative Engine OptimisationGenerative engine optimisation (GEO) for the sources AI tools cite: your own pages and the publishers, directories and review sites that mention your brand.
- AI Crawler AccessYour robots.txt file (which tells crawlers what they may read) and server settings checked, so GPTBot, ClaudeBot, PerplexityBot and Google can read the pages you want cited.
- ReportingAI mentions and citations reported beside Google rankings and organic leads, against the targets we agree at the start.
See Where AI Answers Mention Your Brand
Each month you see how often ChatGPT, Gemini, Perplexity and Google AI Overviews mention your brand for the questions your buyers ask, and your share of those mentions against the competitors in your category.
Example report: a travel category in Elevate, Primal’s AI Visibility Tracker.
Brand Presence Performance
- Brand Mentions595/ 696+2.0
- Avg. Position1.9+0.1
- Visibility85.5%0.1pp
- SOV26.9%+0.4pp
AI Search Visibility Over Time
Top 5 Brand Visibility Tracked Across Time
AI Search Brand Visibility
Learn How AI Talks About Your Brand
| Brand | Vis | SOV | Pos |
|---|---|---|---|
| 95.3% | 29.9% | 1.5 | |
| 85.5% | 26.9% | 1.9 | |
| 66.4% | 20.9% | 2.8 | |
| 35.9% | 11.3% | 3.3 |
How Primal AI SEO Works
Five stages that start with your buyers’ questions and keep changing as the AI platforms change.
Agree The Questions
We agree the questions your buyers ask AI tools about your service, from first research to choosing a supplier, in Thai and English where your buyers ask in both.
Results From Our Search Programs
Healthcare
Astrid Anti-Aging Studio3x Revenue From AI Search With A Higher Average Order Value3xRevenue from AI search, with a higher average order value207%Increase in organic users184%Increase in organic trafficTechnical fixes and an improved site architecture for high-intent English rankings, then the ElevateSEO™ program for visibility and citations in AI Search.View case study
Automotive
Auto Villa23x Increase In Clicks In 6 Months22xIncrease in impressions23xIncrease in clicks8.5xIncrease in key eventsTechnical SEO, a redesigned site structure, content written by experts and stronger security for a used car website.View case study
Education
MonkeyEveryday446% Increase In Website Users In 3 Months446%Increase in website users620%Increase in sessions133%Increase in organic clicksSEO for MonkeyEveryday’s learning website, with target keywords, indexing fixes, server-side rendering and content matched to what students search for.View case study
Awards For Our Search Work
Primal’s search work has won regional and global awards, including Agency Of The Year SEO at the Search Engine Land Awards and Best In-House Team at the APAC Search Awards. AI SEO is designed and delivered by the same search practice.
See All Awards- WinnerAgency Of The Year SEOSearch Engine Land Awards
- WinnerBest Overall SEO Initiative EnterpriseSearch Engine Land Awards
- WinnerBest In-House TeamAPAC Search Awards
- ShortlistedBest Large SEO AgencyAPAC Search Awards
AI Search Services At Primal
AEO and GEO each have their own page. ElevateSEO™, Primal’s AI Search and SEO solution, runs AI search optimisation and Google SEO together as a unified program.
Answer Engine Optimisation
Clear answers to buyer questions, marked up so answer engines and Google can quote them.
Generative Engine Optimisation
Content and brand mentions that generative AI tools draw on when they write an answer.
ElevateSEO™
Primal’s AI Search and SEO solution for Google rankings and AI citations, run as an integrated program.
SEO
Rankings on Google for the searches your buyers make, from technical fixes to content and links.

An AI SEO Agency In Bangkok
Primal’s AI SEO team in Thailand works from our Bangkok office at 29 Vanissa Building, Tower B, 14th Floor, Soi Chidlom, Ploenchit Road, with colleagues in our Kuala Lumpur and Singapore offices. As an AI SEO company in Thailand, we track the questions buyers here ask AI tools, in Thai and English where they ask in both, and report your brand against the local competitors that appear in those answers.
Your AI SEO Questions Answered
How long does AI SEO take to show results?
Technical fixes and page changes can show in AI answers within weeks. Mentions for competitive questions usually take several months of content and outreach. The strategy sets targets by month, so you can see progress early.
How do I choose an AI SEO agency in Thailand?
Ask which questions and platforms the agency tracks, how it reports AI citations beside Google rankings, and for search case studies with numbers. Be careful with any AI SEO company that promises a fixed place in ChatGPT answers, because AI answers change from one query to the next.
Do I need AI SEO if my site already ranks on Google?
Ranking helps, because Google AI Overviews draw on pages in Google’s index. AI answers also depend on how directly your pages answer a question and on what other sites say about your brand, so a brand can rank well and still be missing from the answer. AI SEO finds the questions where that happens.
What does AI SEO optimisation include?
Tracking your brand in ChatGPT, Gemini, Perplexity and Google AI Overviews, SEO foundations, answer engine optimisation, generative engine optimisation, AI crawler access and reporting. ElevateSEO™ runs this with your Google SEO as an integrated program.
Who does the AI SEO work for my brand?
The integrated Primal team. Primal’s search team in Thailand works from our Bangkok office, and senior practitioners use INSTINCT®, Primal’s internal AI capability, to prepare and review the work faster.
How much does AI SEO with Primal cost?
AI SEO at Primal runs inside an ElevateSEO™ program. The fee depends on how many pages and markets the work covers and how much content and link work it needs. Scope is set after a 30-minute call.

Speak To Our AI Search Team
A 30-minute conversation with a senior search specialist about where your brand appears in AI answers today and which of our AI SEO services fit your goals.
Request A ConversationOther Services You May Be Considering
Content Marketing
Service pages, guides and articles written for buyers and for search.
Link Building
Links from relevant Thai and regional publishers, earned through editorial outreach.
ChatGPT Ads
Campaigns on the advertising formats inside ChatGPT.
Marketing Strategy
A strategy that sets the channels, the budget split and the targets before money is spent.








