
By Pimlapat PhansuathongPosted: Updated: 21 min read
15 SEO Agencies In Thailand Compared On 6 Facts
Primal, AsiaSearch, Blupaper, IBEX, Inspira Digital Agency, MakeWebEasy, Minimice Group, NerdOptimize, NIPA, Pacy Media, Rank Social Digital, Relevant Audience, Thailand YellowPages, Vault Mark and Z.com are the 15 SEO agencies in Thailand on this list. Primal comes first as the publisher, and the rest follow A to Z. Each is compared on 6 facts from its own site, Clutch, Ahrefs and Perplexity.
Key Takeaways
- The 15 agencies come from the agency lists placed highest on Google in Thailand, in Thai and in English, with Primal first as the publisher and the rest from A to Z.
- Clutch showed 10 or more reviews for 2 of the 15 agencies, and we did not find 8 of them on Clutch.
- 12 of the 15 agencies showed client results with figures on their own sites, and 6 of them published SEO prices.
- Perplexity mentioned 8 of the 15 agencies at least once across four buyer questions, and its answer to the English question gave a different short list from its answers in Thai.
- Over the last month, Elevate, Primal's AI Visibility Tracker, logged 10,083 AI answers across 86 queries, and Clutch was cited more often than any site that is not an agency's own.
How Buyers And AI Assistants Find An SEO Agency In Thailand
Buyers who look for an SEO agency in Thailand now ask artificial intelligence (AI) assistants as well as Google. So search engine optimisation (SEO) covers both today. Assistants such as Google AI Overviews, ChatGPT and Gemini tend to mention the agencies that other sites write about. They cite review directories, agency lists and news sites more often than an agency’s own pages.
We see this in Primal’s own data. Over the last month, Elevate, Primal’s AI Visibility Tracker, logged 10,083 answers across 86 queries about agencies and search. Clutch, a directory of agency reviews, was cited more often than any site that is not an agency’s own. The next two were The Thaiger and Nation Thailand. Both are English-language news sites that publish agency round-ups and press releases.
In our check, the language of the question changed the answer too. We put four buyer questions to Perplexity, three in Thai and one in English. The English question drew a different short list from the Thai ones. The sources it cited were English-language lists and directories. Across the four answers, 8 of the 15 agencies on this page were mentioned at least once.
So check an agency in the places your buyers look, in the language they use. Look at its reviews on other sites and the lists that include it. Then ask an assistant your own customers’ questions. This page sets out facts of that kind for 15 SEO agencies, with a capture of each home page.
How We Chose And Checked The 15 Agencies
The agencies come from six agency lists on Google in Thailand. We read the three Thai-language list posts placed highest on Google for the Thai search for an SEO company. One is by NerdOptimize, one is by Metier and one is by another agency. We also read the three English-language lists in Google’s first 20 results in Thailand for “SEO agency Thailand”. Minimice Group published two of them and Cipher published the third. We took the agencies listed on at least two lists in the same language.
One agency listed on two of the English-language lists had no live website, so it is left out. We also left out Fastwork, which some of the lists include, because it is a freelance marketplace and not an agency. Three agencies that met the test are not shown, by Primal’s choice. Perplexity mentioned Pacy Media and Inspira Digital Agency in its answers to the four questions below, and we added them so the page shows 15 agencies.
We read every fact on this page in October 2026.
Primal is on the list because both Minimice Group lists and the NerdOptimize and Metier lists include it. Primal also publishes this page and sells SEO services, so it has a commercial interest in this comparison. As the publisher, Primal comes first. The number beside each agency is its position in this list, not a rank. After Primal, the agencies follow in alphabetical order by their names in Latin letters, from A to Z.
We checked the same 6 facts for every agency.
- AI search page. Whether the agency’s site has a live page that sells AI SEO or AI search by name in its title or main heading. We include a page for answer engine optimisation (AEO) or generative engine optimisation (GEO) too.
- Clutch reviews. The number of reviews on the agency’s Clutch profile. We looked for the agency in Clutch’s directory of SEO firms in Thailand and for a profile page of its own.
- Years in business. The founding year, or the company’s own years in business, as its site states them. Where a site states the years of experience of its team, we say so.
- Team and offices. The number of people the agency’s own site states, and the cities of its offices from its contact page or footer.
- Client results and prices. Whether the agency’s site shows client results with figures, and whether it publishes SEO prices.
- Google and AI answers. The first number is how many search terms containing “SEO” put the agency’s own site in Google’s first 10 results in Thailand, in Ahrefs data. The second is how many of four Perplexity answers mention the agency.
Three of the four questions were in Thai. They asked which SEO company in Thailand is good and which SEO company in Bangkok to use. The third asked which agencies in Thailand do AI SEO or GEO. The last question was in English, “Which SEO agency in Thailand would you recommend?”
In the table, “not stated” means the agency’s own site does not state the fact. “Not found” with a date means we looked that day and did not find it. For Clutch, it means the agency was neither in the directory nor on a profile page of its own.
We left out Google reviews. The Google Maps page we could open without logging in shows the star rating, but not the number of reviews.
Every fact comes from what each agency publishes itself and from public data on Clutch, Ahrefs and Perplexity in October 2026. This page says what an agency makes public, not how good its work is. If an agency’s details have changed or a fact here is wrong, write to hello@prml.com and we will check and correct the page.
The 15 Agencies And Their Facts
The 15 agencies are Primal, AsiaSearch, Blupaper, IBEX, Inspira Digital Agency, MakeWebEasy, Minimice Group, NerdOptimize, NIPA, Pacy Media, Rank Social Digital, Relevant Audience, Thailand YellowPages, Vault Mark and Z.com. The table sets out the same 6 facts for each, and a profile of each agency follows in the same order.
| Agency | AI search page | Clutch reviews | Years in business | Team and offices | Client results and prices | Google and AI answers |
|---|---|---|---|---|---|---|
| 1. Primal | yes, /ai-search-services/ | 26 reviews | 11 years | about 150; Bangkok, Kuala Lumpur, Singapore | results; prices not stated | 49 terms; 3 of 4 answers |
| 2. AsiaSearch | not found | not found | 3 years | 30+; Bangkok | results; prices not stated | 2 terms; 0 of 4 answers |
| 3. Blupaper | not found | not found | not stated; “Industry Experience 11+” | not stated; Bangkok | results; prices not stated | 32 terms; 0 of 4 answers |
| 4. IBEX | yes, /seo-agency/ai-seo/ | 1 review | founded 2019 | 20+; Bangkok | results; prices not stated | 27 terms; 2 of 4 answers |
| 5. Inspira Digital Agency | yes, AI search page for Bangkok | 3 reviews | since 2016 | not stated; Bangkok | results and prices | 2 terms; 1 of 4 answers |
| 6. MakeWebEasy | yes, SEO and AI SEO page | not found | founded 2007 | 100+; Bangkok, Indonesia | results and prices | 74 terms; 1 of 4 answers |
| 7. Minimice Group | yes, /seo-ai-search/ | 5 reviews | 9 years | 50+; Bangkok | results and prices | 39 terms; 1 of 4 answers |
| 8. NerdOptimize | yes, /ai-search/ | profile, 0 reviews | founded 2022 | 30+; Bangkok | results; prices not stated | 70 terms; 2 of 4 answers |
| 9. NIPA | yes, SEO and AI Search page | not found | registered 1996 | not stated; Bangkok | results; prices not stated | 34 terms; 0 of 4 answers |
| 10. Pacy Media | yes, /ai-search-geo/ | not found | founded 2016 | not stated; Bangkok | results; prices not stated | 25 terms; 1 of 4 answers |
| 11. Rank Social Digital | not found | not found | not stated | not stated; Bangkok | prices; results not stated | 2 terms; 0 of 4 answers |
| 12. Relevant Audience | yes, /geo/ and /chatgpt-seo/ | 10 reviews | since 2018 | not stated; Bangkok | results and prices | 19 terms; 2 of 4 answers |
| 13. Thailand YellowPages | yes, SEO, SXO and AEO page | not found | since 1991 | not stated; Bangkok | results and prices not stated | 7 terms; 0 of 4 answers |
| 14. Vault Mark | yes, AI search page | profile, 0 reviews | not stated | not stated; Bangkok | results; prices not stated | 0 terms; 0 of 4 answers |
| 15. Z.com | yes, /th/ai-search/ | not found | not stated; team 15+ years | not stated; Bangkok | prices; results not stated | 14 terms; 0 of 4 answers |
1. Primal
Primal’s website is primal.co.th. Its Thailand office is in Bangkok, and it has offices in Kuala Lumpur and Singapore.
Its site had an AI search service page at /ai-search-services/. Clutch showed 26 reviews. The site states 11 years in business and a team of about 150. It shows client results with figures, and the site does not state SEO prices. In Ahrefs data, the site was in Google’s first 10 results in Thailand for 49 search terms containing “SEO”. Perplexity mentioned it in 3 of the 4 answers.
The Thai-language home page puts an AI SEO item first in the menu, above a headline about growing the right customer base.

It suits brands that want SEO for Google and AI search in one programme through ElevateSEO™.
2. AsiaSearch
AsiaSearch’s website is asiasearch.co.th. It is the trading name of Asia Search Solutions, and its office is at Mercury Tower in Bangkok.
We did not find an AI search page on its site. We did not find it on Clutch either. Its home page shows 3 years in business and a team of 30 or more. Its SEO page says the team has more than 10 years of experience. That page shows client results with figures. The site does not state SEO prices and asks you to get in touch for one. In Ahrefs data, the site was in Google’s first 10 results in Thailand for 2 search terms containing “SEO”. Perplexity did not mention it in any of the 4 answers.
The English home page has the headline Digital Marketing Agency, with a consultation button and a LINE button.

It suits brands that want SEO with Facebook, Shopee and Lazada work from one agency.
3. Blupaper
Blupaper’s website is blupaper.co, and its office is in ITF Tower in Bangkok.
Its home page listed SEO and AEO on a service card. We did not find a separate AI search page. We did not find Blupaper on Clutch. Its about page shows “Industry Experience 11+”, and the site does not state a founding year or a team size. Its SEO service page shows client results with figures, and the site does not state SEO prices. In Ahrefs data, the site was in Google’s first 10 results in Thailand for 32 search terms containing “SEO”. Perplexity did not mention it in any of the 4 answers.
The home page shows a large logo on a purple background above a photo of a team meeting.

It suits businesses that want SEO articles written for them, a service Blupaper sells on its own page.
4. IBEX
IBEX’s website is ibex.co.th, and its office is in Bangkok.
Its site had an AI SEO service page at /seo-agency/ai-seo/. Clutch showed 1 review. The site says the company was founded in 2019, and its about page states a team of more than 20. It shows client results with figures, and the site does not state its own SEO prices. In Ahrefs data, the site was in Google’s first 10 results in Thailand for 27 search terms containing “SEO”. Perplexity mentioned it in 2 of the 4 answers.
The home page has a red menu bar and a headline about helping businesses grow through digital marketing, with a button to ask for a consultation.

It suits businesses that want one team to handle both SEO and advertising.
5. Inspira Digital Agency
Inspira Digital Agency’s website is inspiradigitalagency.com. The company is Inspira Digital Agency Co., Ltd., and its office is in The Urban Office on Sukhumvit Road in Bangkok.
Its site had an AI search page for Bangkok. Clutch showed 3 reviews. Its about page says it has worked since 2016, and its home page states 10 years in Bangkok. The site does not state a team size. Its SEO page shows client results with figures and publishes a starting price for SEO. In Ahrefs data, the site was in Google’s first 10 results in Thailand for 2 search terms containing “SEO”. Perplexity mentioned it in 1 of the 4 answers.
The home page has a white menu bar with the Inspira logo above a dark blue banner.

It suits brands that want one agency team for all their online marketing, as its home page headline describes.
6. MakeWebEasy
MakeWebEasy’s website is makewebeasy.com. It makes websites and runs online marketing, with a head office in Bangkok and another in Indonesia.
The main heading of its SEO page included both SEO and AI SEO. We did not find a profile under the MakeWebEasy name on Clutch. The site says the company was founded in 2007 and has a team of more than 100. It shows client results with figures and publishes SEO prices. In Ahrefs data, the site was in Google’s first 10 results in Thailand for 74 search terms containing “SEO”. Perplexity mentioned it in 1 of the 4 answers.
The home page headline is about websites for business that work with AI search, with a sign-up button for a website in the middle.

It suits small and medium-sized businesses (SMEs) that want a website and SEO from one company.
7. Minimice Group
Minimice Group’s website is minimicegroup.co.th, and its office is in Bangkok.
Its site had an SEO and AI search page at /seo-ai-search/. Clutch showed 5 reviews. Its home page shows 9 years as an agency, and its site states a team of more than 50 in one office. The home page also shows client results with figures, and its SEO page publishes SEO prices. In Ahrefs data, the site was in Google’s first 10 results in Thailand for 39 search terms containing “SEO”. Perplexity mentioned it in 1 of the 4 answers.
The Thai-language home page leads with a headline about an online marketing agency focused on results.

It suits brands that want key performance indicator (KPI) targets set in three-month rounds, the approach its SEO page describes.
8. NerdOptimize
NerdOptimize’s website is nerdoptimize.com, and its office is in Bangkok. It describes itself as a dedicated SEO agency.
Its site had an AI search service page at /ai-search/. It had a Clutch profile with 0 reviews. Its site says it was founded in 2022, and its about page states a team of more than 30. It shows client results with figures, and the site does not state SEO prices. In Ahrefs data, the site was in Google’s first 10 results in Thailand for 70 search terms containing “SEO”. Perplexity mentioned it in 2 of the 4 answers.
The home page sits on a dark background, with a headline that describes the company as an agency that specialises in SEO.

It suits brands that want an agency whose main work is SEO.
9. NIPA
NIPA’s website is nipa.co.th. It is the digital marketing agency of NIPA Technology Co., Ltd., which also provides cloud services, and its office is in Bangkok.
Its SEO service page carried the title SEO and AI Search. We did not find NIPA on Clutch. The site states that the company was registered in 1996, and it does not state a team size. Its SEO page shows client results with figures, and the site does not state SEO prices. In Ahrefs data, the site was in Google’s first 10 results in Thailand for 34 search terms containing “SEO”. Perplexity did not mention it in any of the 4 answers.
The home page has a form to ask for a marketing consultation on a purple background, with photos of the team around it.

It suits businesses that want marketing work and technology work from one agency.
10. Pacy Media
Pacy Media’s website is pacymedia.com. The company is PACY MEDIA CO., LTD, and its office is on Sukhumvit 64 in Phra Khanong, Bangkok.
Its site had an AI search page at /ai-search-geo/. The Thai main heading of that page offers AI SEO work for GEO and AEO. We did not find Pacy Media on Clutch. Its about page says the company was founded in 2016, and the site does not state a team size. An SEO page shows client results with figures, and its SEO service page does not state a price. In Ahrefs data, the site was in Google’s first 10 results in Thailand for 25 search terms containing “SEO”. Perplexity mentioned it in 1 of the 4 answers.
The home page has a dark blue header with the Pacy Media logo and a Thai headline about online marketing that is focused on results.

It suits brands that want SEO, Google Ads and social media ads from one agency, the three services its home page shows.
11. Rank Social Digital
Rank Social Digital’s website is ranksocialdigital.co.th, and its office is in Bangkok. It sells SEO, websites and Google Ads.
We did not find an AI search service page on its site, and AI search appeared only in its blog. We did not find it on Clutch. The site describes its founders’ experience and does not state a founding year or a team size. It publishes SEO prices, and it does not show client results with figures. In Ahrefs data, the site was in Google’s first 10 results in Thailand for 2 search terms containing “SEO”. Perplexity did not mention it in any of the 4 answers.
The home page has a welcome message and lists its SEO, Google Ads and WordPress website services.

It suits businesses that want SEO, Google Ads and a WordPress website from one company.
12. Relevant Audience
Relevant Audience’s website is relevantaudience.com, and its office is in Bangkok.
Its site had GEO and ChatGPT SEO pages at /geo/ and /chatgpt-seo/, apart from its SEO page. Clutch showed 10 reviews. Its site says it has a track record since 2018. The site does not state a team size, and it shows one office. It shows client results with figures and publishes SEO prices. In Ahrefs data, the site was in Google’s first 10 results in Thailand for 19 search terms containing “SEO”. Perplexity mentioned it in 2 of the 4 answers.
The Thai-language home page has a field for your website and, below it, a line saying the agency has no lock-in contract.

It suits brands that want to see a price range before the first call.
13. Thailand YellowPages
Thailand YellowPages’ website is yellowpages.co.th. It is run by Teleinfo Media Public Company Limited, and its office is in Bangkok.
The main heading of its website service page listed SEO, search experience optimisation (SXO) and AEO. Its SEO comes as part of a yearly website package. We did not find it on Clutch. The site states that it has run the Yellow Pages directory since 1991. The site does not state SEO prices, client results with figures or a team size. In Ahrefs data, the site was in Google’s first 10 results in Thailand for 7 search terms containing “SEO”. Perplexity did not mention it in any of the 4 answers.
The page for its SEO service has a yellow logo and a headline about websites, SEO and online marketing.

It suits local businesses that want a website with SEO included in a yearly package.
14. Vault Mark
Vault Mark’s website is vaultmark.com, and its office is in Bangkok. It describes itself as an SEO and AI search agency.
Its site had an AI search service page that covers AEO in Thai and English, and GEO. It had a Clutch profile with 0 reviews. The site does not state a founding year or a team size. It shows client results with figures, and the site does not state SEO prices. In Ahrefs data, no search term containing “SEO” put its site in Google’s first 10 results in Thailand. Perplexity did not mention it in any of the 4 answers.
The home page sits on a black background, with a large line in green letters about making a business stand out.

It suits brands that want AI search work in both Thai and English.
15. Z.com
Z.com’s SEO service has its own website, seo.z.com. It is run by GMO-Z.com NetDesign Co., Ltd., part of the Z.com domain and hosting group, and its office is in Bangkok.
The site had an AI search service page at /th/ai-search/. We did not find it on Clutch. Its home page states more than 15 years of experience by its team, and the site does not state a founding year or a team size. It sells SEO by the keyword and publishes its prices. The site does not show client results with figures. In Ahrefs data, the site was in Google’s first 10 results in Thailand for 14 search terms containing “SEO”. Perplexity did not mention it in any of the 4 answers.
The SEO service page of Z.com Marketing has a headline about an SEO service that promotes websites on Google.

It suits businesses that want to buy SEO by the keyword.
How To Choose An SEO Agency In Thailand
Choose an SEO agency on what you can check, before you weigh the pitch or the price. These seven checks take a few hours, and they work for agencies that are not on this list too.
1. Ask AI And Google Your Customers’ Questions In Their Language
Type the questions your customers ask into ChatGPT, Gemini and Google, in English and in Thai if your buyers use both. Write down which agencies come up and which sites the answers cite. An agency that gets its own name into those answers has done the work for its own brand.
The video below walks through how to measure this, step by step.
In it, Mark McDowell of Primal explains how to measure whether AI assistants recommend your brand.
2. Read Reviews On Sites The Agency Does Not Own
Read the agency’s reviews on Clutch and on its Google Business Profile. Look at how many there are, when they were written and what work they describe. The reviews on an agency’s own site are the ones it chose to show.
3. Check The Company Record With The DBD
Search the agency’s registered company name in DBD DataWarehouse, run by the Department of Business Development (DBD). It shows the registration date, the registered capital and the financial statements on file. The brand name and the registered name often differ, so ask the agency for its registered name first.
4. Ask What A Monthly Report Will Show
Customers often ask us for a sample report they can share with their management. Ask every agency you talk to for one. A good monthly report answers these questions every month.
- Where each agreed search term ranks, compared with the month before.
- How many clicks and impressions the site had in Google Search Console.
- How many enquiries or how much revenue came from organic search.
- Whether your brand appears in AI answers to the questions you agreed.
- What work was done that month, page by page and link by link, and the plan for next month.
5. Write The Measures And Dates Into The Contract
Put the measures, the dates they are checked and what happens when a target is missed in the contract. An agency that offers a guarantee should state all three. If an agency talks only about rankings, ask how those rankings link to enquiries.
6. Keep Every Account In Your Company’s Name
Customers often ask us whether to use their own accounts or the agency’s. Use your own Google Search Console, Google Analytics, Google Business Profile and ad accounts, and add the agency as a user. If you end the contract, the data stays with you.
7. Check How The Agency Handles Thai And English
Your buyers may search in Thai and in English. Ask whether the agency researches the search terms in each language and writes each page for them. Ask to see one page it wrote in each language and the terms each page targets.
Mark McDowell, who founded Primal, asks early in an SEO discovery call how much of the keyword list is in English and how much is in the local language. We see why it matters in Thailand. If we write a blog post in English, it ranks slowly, but once we rewrite it in Thai, on a topic where little Thai content exists, it ranks almost at once and starts to bring visits. So when we plan SEO for a business that sells in 2 languages, we track the keywords in both.
SEO Agency, In-House Team Or Freelancer
Choose by the work you need and the skills you already have. An agency suits you when you need several skills under one contract. An in-house team suits you when SEO is a main channel and you can hire several roles. A freelancer suits one clear piece of work, such as articles or a single technical fix.
| SEO agency | In-house team | Freelancer | |
|---|---|---|---|
| Skills | Technical SEO, content, links and reporting in one contract | What you can hire, often several roles | One or two skills a person |
| Start | Once the contract and access are in place | After hiring and training | Fast for a small job |
| Knowledge of your product | Has to learn it from you | The deepest | Has to learn it from you |
| When someone leaves | The agency replaces them | You hire again | The work stops |
| Suits | Brands that want results in Google and AI without a bigger team | Brands where SEO is a main channel for years | Clear, small jobs on a tight budget |
Customers often ask us how an agency works with an in-house team that already runs social media and content. Split the work at the start. The agency handles keyword research, technical work and the content plan. Your team supplies product facts and checks accuracy before anything goes live. Choose at least one person in your company who can approve changes to the website.
If you only need articles, an SEO writing service is a narrower option. Ask who picks the search terms and who checks the facts before an article goes live. Articles alone do not fix technical SEO problems. If your site is slow or Google has not indexed some pages, someone has to own that work too.
How Much An SEO Agency In Thailand Costs
A monthly SEO fee in Thailand depends on how many pages and search terms the work covers, and on the links, content and reports each month. Customers often ask us how the scope differs between price tiers. Ask every agency for the same breakdown of pages, search terms, articles and links each month, so you compare the same work. Our guide to what SEO costs in Thailand explains what pushes the price up or down.
If you are comparing SEO agencies now, read Primal’s SEO service page. It explains how we plan the work and measure it in Google and AI search. For agencies that sell AI search work on its own, see our list of AEO and GEO agencies in Thailand.
Frequently Asked Questions About Hiring An SEO Agency
How Long Does An SEO Agency Take To Show Results?
Customers often ask us what they should see in the first three months. Some ask whether results can come in two or three weeks. Fixed technical problems can show in Search Console impressions within a few weeks. Rankings for competitive search terms, and the enquiries they bring, usually take months.
Ask for a plan of what will be done and measured in each of the first three months.
How Long Should An SEO Contract Be?
Customers often ask us how long a contract should run. Agencies set this differently. Some publish month-to-month terms with no lock-in, and others sell packages of 6 or 12 months.
Check that the contract has review dates and a way to end it. Then judge the agency on several months of reports.
What Do I Keep If I Stop Working With An Agency?
Customers often ask us who keeps the data if they part ways. Agree this before you sign. You should keep the accounts in your name, the pages and articles you paid for, the links gained and every past report.
Rankings usually hold for a while after the work stops. They can slip as competitors keep improving their own sites.
Can An SEO Agency Guarantee Results?
Yes, when the contract states the measure, the date it is checked and what you get when the target is missed. Be wary of a promise of the first position forever with no conditions, because search results change every day. Primal publishes its performance guarantees, which apply only when the quotation says they are included.
How Can An Agency Prove That New Business Came From SEO?
Customers often ask us how an agency can prove that revenue came from its work. Set up conversion tracking in Google Analytics before the work starts. Ask your team to record where each new customer came from in your customer relationship management (CRM) system. When deals take a long time to close, agree at the start how the credit will be shared.

Content Writer
Pimlapat Phansuathong is a Content Writer at Primal with over 6 years of writing experience. She writes search engine optimisation (SEO) content, from search intent and keyword research to the structure of each article. She joined Primal in 2022.
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